Shelf Data
For a team that wants to browse and export one market.
€750/ month
- One country or one category
- Products, brands, categories and prices
- Export to Excel
- Monthly data refresh
- 2 seats
Answers
“Which products are on the shelf in my category?”
Pricing
Know what is on the shelf, and what it is made of.
Ingredient-level answers from the observed retail shelf, normalised across languages, with the products behind every number.
Talk to us about Shelf Data
Market Intelligence
RecommendedFor commercial and NPD teams who ask new questions every week.
€2,000/ month
- Everything in Shelf Data
- Up to 3 countries, all categories
- Ingredient search across languages, with combinations (A with B, A without C)
- Ask in plain language: 40 analyses a month, then €30 each
- New products, brand-owner accounts and price-per-kilo views
- Every number links to the products it counts
- 5 seats
Answers
“Which brands use fibre in breakfast cereal, and which ingredients exactly?”
Analyst Retainer
For decisions that need a number a trusted Hammer analyst will stand behind.
Custom
- Everything in Market Intelligence
- All countries
- 6 briefs per quarter from trusted Hammer analysts, each answering one question
- Delivered within 5 business days, checked by an experienced Hammer analyst
- Unused briefs carry over one quarter
- 10 seats
Answers
“Is the shelf moving away from whey, and toward what?”
Contact
Tell us about your market
A few questions so the first conversation is about your ingredients and your customers. We reply with a demo on your own market, not a generic deck.
Compare plans
| Feature | Shelf Data | Market Intelligence | Analyst Retainer |
|---|---|---|---|
| Scope | |||
| Countries | 1* | Up to 3 | All |
| Categories | 1* | All | All |
| Seats | 2 | 5 | 10 |
| Data refresh | Monthly | As collected | As collected |
| Finding answers | |||
| Browse products, brands and categories | Included | Included | Included |
| Current shelf prices | Included | Included | Included |
| Ingredient search across languages | Not included | Included | Included |
| Ingredient combinations and exclusions | Not included | Included | Included |
| Claims and diet facets (high protein, vegan, gluten-free) | Not included | Included | Included |
| Recently discovered products | Not included | Included | Included |
| Brand-owner target accounts | Not included | Included | Included |
| Ask in plain language | Not included | 40 / month | 40 / month |
| Output and support | |||
| Excel export | Included | Included | Included |
| Products behind every number | Included | Included | Included |
| Briefs from Hammer analysts | Not included | Not included | 6 / quarter |
| Answers reviewed by Hammer analysts | Not included | Not included | Included |
Questions
How is this different from a launch database?
Launch databases record products when they come out and can't tell you whether a product is still sold. ProductPulse reads what covered retailers list today, including private label and the long tail.
Do the numbers show market share?
No. We count observed products, not units sold or tonnes. A share is always a share of observed products in the covered sources, and every answer names its population.
Where does the data come from?
Public retailer websites and open product catalogues. Retailers whose terms don't allow it are excluded from every answer.
How fresh is it?
It depends on the retailer. Every answer shows when it was read and which sources it rests on, so a thin or older answer is visible as such.
What can we do with exports?
Use them inside your company during your subscription. They may not be resold or shared outside it.
What if a question needs interviews or fieldwork?
Our Hammer analysts write briefs from ProductPulse and published sources. Anything needing primary research becomes a scoped Hammer consulting project with the same team.